Emea customer acquisition lead Vacatures

Over de vacature

Overview

In this role, you will own and optimize the EMEA customer acquisition strategy across paid channels to drive traffic, revenue, and growth for the DTC ecommerce business. You'll collaborate with cross-functional teams to align media plans with business goals, and you'll lead a high-performing team and agency partnerships. You'll also shape the future acquisition engine with new channels and measurement approaches. This is a hands-on leadership role in a values-driven company focused on innovation and impact.

Arbeidsvoorwaarden / Benefits

• Volunteer days
• merchandise discounts
• health and fitness benefits
• 38-hour workweek, hybrid
• 28 days holiday
• teammate resource groups

Verantwoordelijkheden

• Lead EMEA acquisition strategy across paid search, paid social, affiliate, display, video, PLA/shopping, retargeting and emerging channels
• Ensure acquisition activity supports customer lifetime value, profitability, and retention
• Manage annual, quarterly, and monthly media planning and investment allocation
• Identify growth opportunities across existing and emerging channels
• Create regional plans aligning campaign priorities, athlete stories, product moments and KPIs
• Be the primary contact for media partners, setting expectations and performance standards
• Evolve the media operating model and ways of working to scale with business needs
• Turn innovation into repeatable business capabilities with internal stakeholders
• Develop business cases for scaling new channels (Social Commerce, AI Discovery & Search, Agentic Commerce)
• Lead measurement efforts with Analytics, Data Engineering, and Martech teams; promote incrementality and privacy-first approaches
• Translate performance data into actionable business recommendations and establish benchmarks and guardrails
• Lead, coach, and develop the team with clear ownership and development plans
• Share learnings and best practices as a thought leader for modern ecommerce acquisition

Belangrijkste vereisten

• 8+ years in digital marketing, performance marketing, media strategy, or customer acquisition

• Experience managing large media budgets across multiple markets

• Proven track record in SEM, paid social, affiliate, display, programmatic, retargeting, and PLA/shopping

• Experience leading agency partners and cross-functional teams

• Strong commercial and analytical acumen with data-driven decision making

• Excellent stakeholder management and communication skills

• Proficiency with campaign management, analytics, and reporting tools such as Google Ads, Meta Business Manager, Adobe Analytics, Excel, PowerPoint

• stakeholder management

• communication

• leadership

• Google Ads

• Meta Business Manager

• Adobe Analytics

Over de vacature

Overview

In this role you will drive regional marketing for nVent's Data Solutions, translating global priorities into regional go-to-market plans. You'll lead integrated campaigns across multiple channels to accelerate growth, support partner and sales enablement, and launch new products. The position offers the chance to shape a new regional marketing function within a high-growth environment in EMEA. You'll work cross-functionally to optimize campaigns using data-driven insights and deliver measurable impact.

Arbeidsvoorwaarden / Benefits

• Comprehensive health, safety, and well-being support
• Generous paid time off
• Healthcare discount program
• Retirement pension plan
• Employee stock purchase plan
• Recognition program and growth opportunities

Verantwoordelijkheden

• Develop and execute regional marketing strategies aligned with growth objectives
• Plan and lead multi-channel integrated campaigns (digital, events, partner, direct)
• Coordinate messaging and customer journeys across touchpoints to drive awareness and pipeline
• Manage budgets and optimize investments based on performance
• Partner with regional sales and partners to enable growth and customer acquisition
• Lead product launch activities and support commercialization in region
• Monitor performance with analytics tools and provide insights to stakeholders
• Collaborate with cross-functional teams and align regional execution with global strategy

Belangrijkste vereisten

• Bachelor's degree in Marketing, Business, Communications, or related field

• 5+ years in B2B marketing or related commercial roles

• Experience developing and executing multi-channel marketing programs

• Strong understanding of demand generation, campaign management, and lead nurturing

• Experience collaborating with sales, channel partners, and cross-functional stakeholders

• Strong analytical skills with data interpretation for performance

• Excellent communication, presentation, and stakeholder management skills

• Experience in Data Centers, Infrastructure, Industrial Technology, Electrical Solutions, or related B2B markets preferred

• Ability to manage multiple projects in fast-paced environment

• Willingness to travel within EMEA

• cross-functional collaboration

• stakeholder management

• strong communication

• data-driven marketing

• marketing analytics

• multi-channel campaign management